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"Rather than over-treating the skin, it must learn how to function properly."
Spurred on by this philosophical commitment, French pharmacist and biologist Jean-Noël Thorel created Naos: a cohesive ensemble of brands inspired by the skin. Learn more about NAOS.
NAOS is a purpose-driven company with a mission, inspired by a claimed humanist utopia.
NAOS sees the skin as a living ecosystem that constantly interacts with its environment and that changes over time. Ecobiology was born from this dynamic vision: radically different to traditional cosmetics, this scientific approach is based on respect for the skin and knowledge of its biology.
A contraction of the words "ecosystem" and "biology", this positive approach that respects your skin is based on the idea that the ecosystems of our skin (biology, physiology), of individuals (lifestyle) and of our planet are inextricably linked and interact with one another. Based on these principles, we help the skin to adapt to its environment and to draw on its own resources to act on the causes of its imbalances, in order to recover its natural functions.
Born from and rooted in this ecobiological approach, BIODERMA, Institut Esthederm and Etat Pur are 3 brands inspired by NAOS philosophy and all share the same scientific and human requirements.
To preserve healthy skin. Lastingly.
To support beauty over time.
To give skin only what it needs. Nothing more. Nothing less.
BIODERMA is part of NAOS universal ambition and has made a specific commitment to make dermatology accessible to the widest possible public, with care and attention, remaining attentive to all skin sensitivities.
At BIODERMA, we are passionate about caring for, supporting and improving the quality of life of each individual. We are constantly looking to innovate to offer effective dermatological solutions that truly respect the skin and that are easy to use on a daily basis.
Our approach, put simply and in two words, is "care first". We begin by taking care of the skin, and by caring for skin, we hope to do more, in our own humble way.
Each day, the skin must adapt to its environment, which affects its balance and health. Pollution, weather conditions, UV rays, illness, medicated treatments, ageing... All these factors weaken and unbalance the skin, exceeding its natural self-defences.
It becomes more sensitive, more reactive. Marks, redness and irritation can appear. Each person's skin reacts in its own way, depending on its DNA.
Beyond these symptoms, ecobiology considers the individual's overall environment. As a brand that is founded on ecobiology, BIODERMA draws on all its expertise in skin biology and ecosystem intelligence to understand all the types of skin sensitivity and its continuous interactions, and to provide a response that is tailored to each skin disfunction.
At BIODERMA, biology is at the service of dermatology, at the service of health.
Without going against natural chemistry, our formulation science is based on a positive approach: accurately and rigorously selecting ingredients that are tailored to the target and usage, and at the right dose for healthy skin.
To ensure lasting efficacy that respects even the most sensitive skin, we believe that the skin's entire ecosystem must be taken into account.
What guides our approach:
To give skin the means to become lastingly stronger and to better adapt to its environment. To do so, we select pure, high-quality molecules with a targeted biological mechanism of action.
Because our skin is able to better absorb components that mirror its own composition, we favour biomimetic ingredients that are naturally present in the skin, or ingredients that mimic its natural functions. For problem skin, specific active ingredients are chosen for their recognised dermatological efficacy.
By taking internal and external factors into account. We pay particular attention to biological mechanisms as a whole, to provide a global, accurate and appropriate response.
To help the skin to adapt and regain its state of equilibrium on its own. All our decisions are made with the perfect balance between 4 factors: active ingredients, the dosage that is strictly necessary, the sensory experience, and easy everyday use.
- They reactivate the skin's natural mechanisms
- They help the skin adapt to its environment
- They respect the skin's natural biology
- They preserve the skin's tolerance
This means our products combine visible and lasting efficacy whilst respecting all sensitivities.
NAOS has always made transparent formulas and skin safety our top priorities.
Ask. NAOS.com is an online platform that lists all the ingredients, patents and technologies used in NAOS brand products.
For each ingredient, you will find information about:
This service is available at Ask. NAOS.com or by scanning the QR code on our products.
As with all the products designed by NAOS, BIODERMA's dermatological products are formulated and produced in France.
A single site in Aix-en-Provence is responsible for all of NAOS's industrial and research & development activities, allowing for complete control of our products' value chain. NAOS sets itself the most exacting criteria in terms of pharmaceutical industry standards, resulting in unique ecobiological expertise and quality.